Featured Case Study

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Case Studies

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Service

Tahua Partners

7/9/2023

Tahua Partners is a New Zealand-owned and operated company of experienced retailers who are passionate about creating great hospitality businesses with major brands. With a diverse portfolio of popular brands including Burger King, Starbucks, Popeyes Chicken, Resonate and Hannah's Number One Shoes, Tahua Partners has established itself as a key player in the food and retail industry.

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Sales

Haines Hunter

28/8/2023

Since the early 1980s, Haines Hunter New Zealand has been 100% locally owned and operated. Haines Hunter is one of the leading builders and retailers of beautifully crafted and high-quality leisure boats in New Zealand.

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Marketing

Ezi Car Rental

6/7/2022

Ezi Car Rental operates a successful car rental business and is expanding its NZ brand and associated marketing activity. All online reservations and bookings are entered into the existing Booking system, Ezi Car Rental would like to expand its marketing content and build its brand. However, lacking a CRM system, Ezi Car Rental has no way to accurately segment their customer data in detail as the existing booking system does not allow effective segmentation with the level of granularity required. As a consequence, the marketing messages that are generated are not as effective as they could be as they are not targeted at the correct customers, and this is an area that could be significantly improved.

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Sales

Total Energies NZ

6/6/2022

TotalEnergies New Zealand is the authorised importer and distributor of TotalEnergies and lubricants in New Zealand. TotalEnergies is a privately-owned New Zealand business and the third largest lubricant distribution company in New Zealand. The company has a philosophy to always go the extra mile for its customers and as a consequence, they have seen year-on-year growth across the business over recent years.

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Sales

Allco Waterproofing

3/6/2022

Allco Waterproofing Solutions was established as a company specialising in waterproofing products and seismic joints. Allco offers independent advice based on sound technical knowledge and practical experience. Allco Waterproofing needed a CRM system to help support their business growth and provide a single view of all their different stakeholders in one system. The Allco sales process is complex with many moving parts and excel spreadsheets, outlook and little black books weren't a serious solution longer-term.

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Service

Alchemy Agencies

2/6/2022

Alchemy Agencies is the leading supplier of specialty chemicals and processed fruit and vegetable ingredients into New Zealand and Australia. To gain thorough visibility of supply roadblocks, New Zealand importer and distributor Alchemy Agencies had to move to a more modern Customer Relationship Management platform...

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Sales

Tourism Holdings

1/6/2022

Tourism Holdings Ltd is the biggest tourism company in New Zealand, with operations also in Australia and the USA. THL were keen to investigate the benefits of a CRM system that will provide them with a single view of the customer and the associated vehicle. To understand how this objective was achieved please read on for access to the detailed case study...

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