^{With a start-up staff count of around eight, Alchemy Agencies put in place an in-house built system based on Microsoft Access around three years ago. However, to gain thorough visibility of supply roadblocks, New Zealand importer and distributor Alchemy Agencies had to move to a more modern Customer Relationship Management platform.}

^{“It started out just as an individual tool, a tool for myself to manage my customers and projects,” Alchemy Agencies Director Nick Bray says. “Then it expanded from there, we bolted on more functionality and some of the other team members started to use it as well.”}

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